Last Updated: 15 June 2026
At Chaoyang Singapore (“Chaoyang”, “we”, “our”, or “us”), we are committed to protecting your privacy and handling your personal data responsibly. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit chaoyang.com.sg (the “Website”), contact us, submit enquiries, purchase products or services, or otherwise interact with us.
We comply with the requirements of Singapore’s Personal Data Protection Act 2012 (PDPA) and other applicable privacy laws.
By accessing or using our Website, you acknowledge that you have read and understood this Privacy Policy.
1. Who We Are
Chaoyang Singapore operates the website chaoyang.com.sg and provides information, products, services, and customer support related to our business operations in Singapore.
If you have any questions regarding this Privacy Policy or your personal data, please contact us using the details provided in the “Contact Us” section below.
2. Information We Collect
We may collect different types of information depending on how you interact with our Website.
2.1 Personal Information You Provide
We may collect personal information that you voluntarily provide, including:
- Full name
- Company name
- Email address
- Phone number
- Mailing address
- Delivery address
- Billing information
- Job title
- Business information
- Customer service enquiries
- Feedback, reviews, and survey responses
- Information submitted through contact forms
2.2 Information Collected Automatically
When you visit our Website, certain information may be collected automatically, including:
- IP address
- Browser type and version
- Device information
- Operating system
- Referring website
- Pages viewed
- Date and time of visits
- Clickstream and browsing activity
- Website usage statistics
2.3 Cookies and Tracking Technologies
We may use cookies, web beacons, analytics tools, and similar technologies to:
- Improve Website performance
- Remember user preferences
- Analyse visitor behaviour
- Enhance user experience
- Measure marketing effectiveness
- Maintain Website security
You may configure your browser settings to refuse cookies, although some Website features may not function properly as a result.
3. How We Use Your Personal Data
We may collect, use, and process your personal data for purposes including:
Customer Service
- Responding to enquiries
- Providing customer support
- Handling complaints and feedback
- Managing service requests
Business Operations
- Processing orders and transactions
- Delivering products and services
- Managing customer accounts
- Maintaining business records
Website Administration
- Operating and maintaining our Website
- Troubleshooting technical issues
- Monitoring Website performance
- Enhancing user experience
Marketing and Communications
Where permitted by law or with your consent, we may use your information to:
- Send newsletters
- Share promotional materials
- Inform you about new products and services
- Provide event invitations
- Conduct surveys and market research
You may opt out of marketing communications at any time.
Legal and Regulatory Compliance
We may use your personal data to:
- Comply with legal obligations
- Respond to lawful requests
- Enforce our terms and conditions
- Protect our legal rights
- Prevent fraud and misuse
4. Legal Basis for Processing
Where applicable, we process personal data based on one or more of the following grounds:
- Your consent
- Performance of a contract
- Compliance with legal obligations
- Legitimate business interests
- Protection of our legal rights and interests
5. Sharing and Disclosure of Information
We do not sell your personal data.
We may share your information with:
Service Providers
Third-party vendors that assist us with:
- Website hosting
- Cloud storage
- IT support
- Payment processing
- Logistics and delivery services
- Analytics services
- Marketing and communication tools
Professional Advisors
- Lawyers
- Auditors
- Accountants
- Consultants
Government Authorities
Where required by law, regulation, court order, or lawful request.
Business Transfers
In connection with:
- Mergers
- Acquisitions
- Corporate restructuring
- Sale of business assets
Any successor entity will be required to handle your personal data in accordance with applicable privacy laws.
6. International Transfers of Data
Your personal data may be transferred to, stored, or processed outside Singapore where necessary for our business operations.
Where such transfers occur, we will take reasonable steps to ensure that your personal data receives a level of protection comparable to that required under Singapore’s PDPA.
7. Data Retention
We retain personal data only for as long as necessary to:
- Fulfil the purposes described in this Privacy Policy
- Comply with legal and regulatory obligations
- Resolve disputes
- Enforce our agreements
When personal data is no longer required, it will be securely deleted, anonymised, or destroyed in accordance with our retention practices.
8. Data Security
We take reasonable administrative, technical, and physical measures to safeguard personal data against:
- Unauthorised access
- Accidental loss
- Misuse
- Alteration
- Disclosure
- Destruction
Security measures may include:
- Secure servers
- Firewalls
- Access controls
- Encryption technologies
- Employee confidentiality obligations
While we strive to protect your information, no method of internet transmission or electronic storage is completely secure.
9. Your Rights
Subject to applicable laws, you may have the right to:
- Access – Request information about the personal data we hold about you.
- Correction – Request correction of inaccurate or incomplete personal data.
- Withdrawal of Consent – Withdraw consent for the collection, use, or disclosure of your personal data, subject to legal or contractual restrictions.
- Marketing Preferences – Opt out of receiving promotional and marketing communications.
- Data Deletion – Request deletion of personal data where permitted by applicable laws.
To exercise your rights, please contact us using the information provided below.
10. Third-Party Websites
Our Website may contain links to third-party websites.
We are not responsible for the privacy practices, content, or policies of external websites. We encourage users to review the privacy policies of any third-party websites they visit.
11. Children’s Privacy
Our Website is intended for general audiences and is not directed at children under the age of 13.
We do not knowingly collect personal information from children. If we become aware that personal data has been collected from a child without appropriate consent, we will take reasonable steps to delete such information.
12. Marketing Communications
If you subscribe to our mailing list or provide consent to receive marketing communications, we may send you:
- Product updates
- Promotional offers
- Industry insights
- Company announcements
- Event invitations
You may unsubscribe at any time by:
- Clicking the unsubscribe link in our emails; or
- Contacting us directly.
13. Analytics and Advertising Technologies
We may use analytics and advertising services to better understand Website usage and improve our marketing efforts.
These services may collect information such as:
- Device identifiers
- Browser information
- Website interactions
- Referral sources
- Approximate geographic location
Examples may include:
- Google Analytics
- Google Ads
- Meta Pixel
- Other digital marketing platforms
Users may manage cookie and advertising preferences through their browser settings and available opt-out tools.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect:
- Changes in legal requirements
- Business practices
- Website functionality
- Industry standards
Any updates will be published on this page with a revised “Last Updated” date.
We encourage users to review this Privacy Policy periodically.
15. Contact Us
If you have any questions, requests, or concerns regarding this Privacy Policy or the handling of your personal data, please contact:
Chaoyang Singapore
Website: chaoyang.com.sg
Email: [Insert Email Address]
Phone: [Insert Phone Number]
Address: [Insert Registered Business Address]
Personal Data Protection Enquiries
For requests relating to access, correction, withdrawal of consent, or other personal data matters, please contact our designated Data Protection Officer (DPO):
Data Protection Officer
Email: [Insert DPO Email Address]
Phone: [Insert Contact Number]
By continuing to use this Website, you acknowledge and agree to the collection, use, and disclosure of your information as described in this Privacy Policy.
